The Girl Code - Women's Health Charity Gala - Geneva

📱 Venez avec votre téléphone ou votre tablette : une partie de la session sera pratique. LinkedIn n’est pas uniquement une plateforme pour publier du contenu. Bien utilisé, c’est un véritable outil pour développer sa visibilité, construire son personal branding et générer des opportunités commerciales. Lors de cette masterclass animée par Antonino Crisa, fondateur de Digiverso, vous découvrirez une méthodologie concrète pour transformer votre profil LinkedIn en véritable outil de développement commercial. Au programme Construire sa stratégie LinkedIn sur 3 mois Découvrez la méthodologie « Digy » et les étapes clés pour structurer une stratégie adaptée à votre activité. → Exercice : définir votre persona cible, le cœur de votre stratégie LinkedIn. Optimiser son profil LinkedIn Comment transformer son profil en un outil qui explique clairement votre valeur et donne envie d’entrer en contact ? → Exercice : création d’une bio qui vend pour votre propre profil. Découvrir le copywriting « Art du Yes » Introduction aux principes d’écriture qui permettent de créer des messages plus humains, pertinents et engageants. → Avec plusieurs cas clients pour illustrer les principes. Construire une campagne de prospection LinkedIn Comment passer de la visibilité à la prise de contact ? → Création d’un message de prospection adapté à votre cible. → Présentation de cas d’études ayant obtenu des taux de réponse élevés grâce à cette approche et généré des rendez-vous rapidement après le lancement des campagnes. Découvrir l’automatisation de la prospection Introduction à une plateforme permettant d’automatiser l’envoi de messages de prospection tout en structurant sa démarche commerciale. 🎯 L’objectif : repartir avec des éléments concrets que vous pouvez directement appliquer à votre propre profil et à votre prospection LinkedIn. Places limitées pour conserver un format interactif et permettre aux participants de travailler directement sur leur propre profil.

The Marketing Meetup is a global community for marketers, and the marketing-curious. This is your space to keep up to date and meet like minds, in an environment that prioritises kindness and learning you can actually put into action. We're heading to the lovely Spoon Food Hall for this event, where the vibes are chill and friendly, and you’ll be welcomed in with big smiles and cheerful chat 🙂 Come say hello, grab a snack, listen to a speaker to get the ideas flowing, and savour the time to have real conversations with real humans. No selling or networking bingo, just good people being good people. This is the kind of night where you walk home at the end thinking, "I’m not the only one, after all." Let’s have a fab night with some fab people. You’re invited, of course. Speaker: Francesco Urso, Founder at Wolf Project Topic: Building Ventures in the Wild After a long career in P&G, Francesco Urso founded Wolf Project, a men’s skincare brand, and took it from idea to the Amazon top 10 and the shelves of Nordstrom, Target and CVS before selling it. Along the way he learned that direct-to-consumer was never a business model, and that creating a long lasting brand is incredibly hard. In this candid talk he shares the lessons he learned along the way: why acquisition cost is not a moat, why your best consumer research is already in your reviews, and why focus beats budget. You can expect the following 3 takeaways: Ultra Focused: Being excellent at one thing opens the next door. That’s how a small brand became one of 2 out of 100 submissions to land in Nordstrom. The Power of Persistence: how dreaming high and being relentless helps when creating things from scratch What Would I Do Differently? It’s always easier after the facts, but so many things are better now with experience. Your speaker! Francesco Urso builds and scales businesses. He spent 12 years at Procter & Gamble leading brands across Europe, Russia and China, then founded Wolf Project, a men’s skincare brand

Are We Preparing a Future for Everyone through AI? Who really benefits from innovation? AI is increasingly entering into society, simplifying tasks and boosting efficiency. Excessive dependence may degrade the human abilities we’ve developed during over thousands of years: assistance is valuable, but surrendering core abilities weakens individual competence and long-term resilience. Let’s deep-dive and argue for balanced adoption: leverage AI to augment, and not replace, human judgment, preserving skills, creativity and competitiveness for a sustainable future. Trust in AI: Evidence or Hope? How much do you trust the AI used in your organisation? Could you prove that trust is justified? Geopolitics, technical complexity and commercial incentives often turn AI trustworthiness into an assertion rather than an evidence-based claim. AI audits can show where confidence is justified and where it rests on hope. We will explore what can be audited, the practical challenges, and how leaders benefit. Bring your cases and join a candid discussion. AGENDA: 16:30-17:00 Welcoming and registration 17:00-18:00 Presentations 18:00-19:30 Networking Reception SPEAKERS: Mauro Verderosa is a Cybersecurity and IAM Expert with +20 years of experience in the field. Specialized in Identity and Access Management since 2007, joining some of the most important projects in Europe covering the design and the implementation of complex solutions and architectures. He use to work in strongly regulated environments as financial and health care sectors. Holder of some of the most important cybersecurity certifications including CISSP, CCSP, HCISPP, CSSLP and the only ISC2 Official Trainer in Switzerland. He is also the President of the ISC2 Suisse Romande Chapter and the founder of Swiss-CyberSecurity.ch. Pascal Duport led internal audit at the International Committee of the Red Cross (ICRC) from 2020 to 2026, and at the Geneva Judiciary from 2017 to 2020. He now works as an independent consultan

Join us for an insightful event on AI Risks in CyberSecurity happening on November 19th at 16:30 at the Novotel Genève Centre (19 Rue de Zurich, 1201 Genève). Are We Preparing a Future for Everyone through AI? Who really benefits from innovation? AI is increasingly entering into society, simplifying tasks and boosting efficiency. Excessive dependence may degrade the human abilities we’ve developed during over thousands of years: assistance is valuable, but surrendering core abilities weakens individual competence and long-term resilience. Let’s deep-dive and argue for balanced adoption: leverage AI to augment, and not replace, human judgment, preserving skills, creativity and competitiveness for a sustainable future. Trust in AI: Evidence or Hope? How much do you trust the AI used in your organisation? Could you prove that trust is justified? Geopolitics, technical complexity and commercial incentives often turn AI trustworthiness into an assertion rather than an evidence-based claim. AI audits can show where confidence is justified and where it rests on hope. We will explore what can be audited, the practical challenges, and how leaders benefit. Bring your cases and join a candid discussion. AGENDA: 16:30-17:00 Welcoming and registration 17:00-18:00 Presentations 18:00-19:30 Networking Reception SPEAKERS: Mauro Verderosa is a Cybersecurity and IAM Expert with +20 years of experience in the field. Specialized in Identity and Access Management since 2007, joining some of the most important projects in Europe covering the design and the implementation of complex solutions and architectures. He use to work in strongly regulated environments as financial and health care sectors. Holder of some of the most important cybersecurity certifications including CISSP, CCSP, HCISPP, CSSLP and the only ISC2 Official Trainer in Switzerland. He is also the President of the ISC2 Suisse Romande Chapter and the founder of Swiss-CyberSecurity.ch. Pascal Duport led internal audit a

🌍 Welcome to the 4th CASIC Forum 2026. The CASIC Forum is an international platform dedicated to advancing global automotive standards and regulatory cooperation. Guided by the theme "Global Automotive Industry Development through International Standards & Regulatory Cooperation" , this year's Forum will focus on global standards and regulatory harmonisation for intelligent connected vehicles and industrial deployment. Participants include international organisations, government authorities, research institutes, industry associations, and leading Chinese automotive manufacturers and technology companies, including CATARC , FAW Group, Dongfeng Motor, Changan, SAIC Motor, SAIC GM Wuling , Geely, Chery, NIO, Huawei and Great Wall Motor. Join us at the Geneva Marriott Hotel on 20 November 2026 to exchange insights, strengthen collaboration, and advance international standards and regulatory cooperation. We look forward to welcoming you in Geneva !

Our 2025 edition got a full house of 120 attendees, and our 2026 edition will nearly triple in capacity due to high demand. This event is hosted by Startup Network Europe . This event is sponsored by StGallen imt Business School . AGENDA 6:00pm-6:20pm: Registration 6:20pm-6:30pm: Introduction Ms. Joëlle Bertossa , Member of the Executive Council of the City of Geneva 6:30pm-7:15pm: Panel Discussion, with Audience Q&A The panel will consist of 30 minutes of pre-prepared questions, and 15 minutes of curated audience Q&A. Christina Frohn , Executive Partner - Strategy & Transformation at IBM Jan K Krasnodebski , Head of Machine Learning Science Products at Hostelworld Group Pinar Dolen , Vice President, Chief Analytics Officer and Head of IT, Process Management for Corporate Functions at SAP Milos Maricic , Chair of Executive AI, AI Strategy Advisor to Sovereign Wealth Funds, OECD & WEF Policy Contributor, OpenAI Forum Member, and Guest Lecturer at the University of Geneva. Spanning multiple sectors, this discussion dives into two critical pillars of AI success: The ROI Reality Check: Moving beyond vanity metrics to measure true impact. Building for Longevity: How to develop infrastructure today that survives the pace of tomorrow’s innovation. 7:15pm-9:00pm: Networking Complimentary drinks will be provided within designated time --- EVENT HOST This event is organised by Startup Network Europe , which has hosted 280+ events, including: The Zurich AI Summit 2025 (380 attendees) The Geneva AI Conference 2025 (120 attendees) The Zurich AI Conference 2025 (220 attendees) The London AI Startup Conference 2025 (half-day event in Google’s London HQ) The Zurich AI Conference 2024 (220 attendees) The European AI Conference 2024 (full-day event in Google’s EMEA HQ) The European Startup Conference 2022 (speakers included Apple Co-Founder Steve Wozniak) --- NETWORKING APP Please note that a networking app link will be sent to event registrants, at least two weeks before the conf